Farewell. A heartfelt farewell to my friends and
acquaintances whom I did not have the opportunity to see before my trip
to Germany. Jos. Schlitz
In spring 1875, Joseph Schlitz notified the Milwaukee community that he was traveling to Germany; he didn't know it would be his last trip. These paid announcements were an occasional practice by Milwaukeeans, and I've indexed them in my project.
His Lebewohl (literally, Live well!) is one of the more poignant items I've found; even more so than the tributes that followed from his, and other Milwaukeeans loss during the return voyage, 7 May 1875.
[Jos. Schlitz takes another dive! In May 2026, and Pabst Brewery has announced they will no longer be producing a 'Schlitz Beer'.]
